Claims & messaging map
What each competitor says, promises and leads with, side by side.
What your competitors claim, where they're weak, and the positioning gaps you can own, pulled into one decision-ready report.
Two versions: a strategic doc for you, and a tactical brief your ad manager can run with.
When every competitor makes the same claims, buyers can't tell you apart and default to price.
Without a clear read on what rivals say and skip, your messaging is a hunch.
The opening nobody's claimed is obvious from the outside, and easy to miss from within.
What each competitor says, promises and leads with, side by side.
The angles nobody owns, and which ones are realistically yours to take.
What they're running, where it leads, and where the experience falls down.
A tactical brief that turns the analysis into messaging your ads can use now.
A short brief and access to what we need. We tell you straight whether this is the right product for the job.
Our systems do the heavy lifting and we do the judgement. You get a polished, ready-to-use deliverable.
Delivered in the formats you actually use, with a walkthrough. Yours to keep and run with.
The full teardown.
Deep, plus monitoring.
Three on Basic, up to five on Standard, more on Premium. We'll help you pick the ones that actually matter.
No. It's analysis: what they claim, what they avoid, and the gap you can own, with a brief you can act on.
Yes, quarterly monitoring is available so you see when a competitor shifts positioning.
Start with the free Cited audit, or book a 30-minute call and tell us what you need.